Accredited courses
NEBOSH, IOSH, Highfield, PECB and ISO-aligned programmes.
Professional Training, Qualifications & Personnel Certification Services
Strategic Account Management in the Digital Age
Develop the skills to use digital information to prioritise account engagement. Explore digital account signals, account collaboration and relationship intelligence through practical casework. Prepare a digital account engagement plan for review and workplace application.
7 specialist capabilitiesPractical training deliveryDefined success criteria
Strategic Account Management in the Digital AgeTraining designed around competence and workplace application
BUILT AROUND YOUR REQUIREMENT
Strategic Account Management in the Digital Age with a clear purpose
Each engagement starts with the required outcome, operating context and evidence of success. The result is a focused Strategic Account Management in the Digital Age scope with clear responsibilities and handover points.
Expert trainers
Practitioners who apply the subject in industry every day.
Any format
Classroom, live virtual or in-house at your site.
Assessment and certificates
Examinations, assessments and certificates managed for you.
7 SPECIALIST CAPABILITIES
What the service can cover
Select the capabilities that match your Strategic Account Management in the Digital Age requirement, operating context and agreed delivery stage.
Duration
3 days / 21 hours
Programme route
Professional development training
Learning outcome
Use digital information to prioritise account engagement.
Learning outcome
Apply course methods to a case involving account collaboration and relationship intelligence.
Learning outcome
Prepare a digital account engagement plan using a relevant work scenario.
Learning outcome
Explain the evidence and limitations behind decisions on account analytics.
Applied output
A digital account engagement plan.
PROGRAMME PROFILE
Learning, assessment and application
Review the proposed route, learning content, audience and assessment considerations before confirming delivery.
Key topics and modules
- Digital account signals
- Account collaboration
- Relationship intelligence
- Virtual engagement
- Account analytics
- Case exercise: applying account collaboration
- Case exercise: decisions and limits in virtual engagement
- Practical workshop: developing the digital account engagement plan
Who it is for
- Sales managers
- Marketing professionals
- Account managers
- Business development managers
- Commercial analysts
Relevant industries
Business services, Manufacturing, Retail, Technology, Energy
Workplace value
- Provide teams with a digital account engagement plan to support consistent decisions and clearer handovers.
- Strengthen review of virtual engagement and account analytics using the course exercises and documented findings.
- Support performance follow-up through a defined measure: account signals converted into relevant actions.
Assessment and entry considerations
Entry and recognition: The proposed duration covers BEMCON learning delivery. It does not establish an external qualification, personnel certification or operating licence.
Duration basis: Proposed BEMCON taught duration; not an official qualification requirement
HOW WE WORK
From skills need to workplace capability
A defined workflow keeps the work aligned with the approved scope and makes progress, decisions and handover easier to manage.
Scope your requirement- 01
Clarify the requirement
Confirm the purpose, operating context, stakeholders and expected outcome for Strategic Account Management in the Digital Age.
- 02
Agree the delivery plan
Define activities, responsibilities, inputs, dependencies, checks and approval points.
- 03
Deliver and coordinate
Complete the specialist work while keeping progress, risks and decisions visible.
- 04
Review and hand over
Confirm the completed scope, record outcomes and agree practical next actions.
WHAT YOU RECEIVE
Competence evidence and next steps
Confirmed scope
Documented objectives, responsibilities, constraints, assumptions and acceptance points.
Specialist work package
Relevant analysis, coordination and technical work for Strategic Account Management in the Digital Age.
Clear evidence and records
Findings, decisions, completed checks and limitations recorded for the agreed scope.
Practical next steps
Prioritised actions for implementation, follow-up, improvement or ongoing support.
CONTINUE EXPLORING
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